Indigo delivers bespoke training for a wide range of clients facing the media or other audiences.
We work with a range of public and private sector organisations and individuals. We train them to deliver a confident and compelling response to every media opportunity.
Typically the training equips participants to deal with door stepping, broadcast interviews (live and recorded), dealing with surprises and hostile interviewers.
Participants leave with the skills and confidence required to communicate concisely, enabling them to deliver messages with authority to ensure a positive outcome, whatever the situation and audience.
All Indigo’s trainers, including former special advisers and ex-journalists, have been at the sharp end of a number of situations, that needed careful and decisive communications management and are ideally placed to support others through media training.
Select Committee Training
An appearance before MPs or MSPs at formal parliamentary committee hearings can be viewed as either a daunting reputational gauntlet or a golden opportunity to put the record straight.
Indigo’s experienced team offers bespoke preparation and training sessions that arm your people with the knowledge and skills necessary to help them survive and thrive under the unique pressure of select committee scrutiny with confidence, clarity and consistency.
Much promotional work is content-driven: written, video, photographic or design. Indigo is experienced in content that ranges from social media posts to newsletters to internal communications and stakeholder engagement materials.
As well as shaping the editorial content, Indigo drafts copy, commission authors, designers and photographers, to produce the magazine or publication that does the job you need. Examples include a new publication, selling a product or service or informing a new audience of your work.
Supporting your events is a key part of stakeholder engagement.
Whether it is hosting a Parliamentary reception, through to a sector specific C-suite dinner and Royal or VIP visits, Indigo can deliver all aspects of event planning and delivery.
From creating the event from the outset, including identifying guest lists, speakers, venues, caterers and conference materials etc., Indigo is proactive in its approach and offers an attention to detail that is second to none.
Where appropriate, we will facilitate wider engagement through the media and other stakeholders to promote and support your event.
Our experienced team can also be on hand to manage all the logistics on the day to make your event a success, freeing up your valuable time to get the most out of your event or conference.
The quality of the media training Indigo supplied was second to none and it was an extremely valuable session.
As well as working through practical interview scenarios, the team offered insight and specific advice throughout, leaving me better equipped to handle the range of interviews and media interaction I’m likely to (and since have) come across.