Indigo Connected

Design – Indigo Connected

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Over-load, Underload, Grumbling Free – Indigo Connected

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Communication is a challenging issue. Too much communication at the wrong time and the intended recipients switch off. Yet too little when it is needed has a much deeper effect…

Brand: Interview with Susanna Freedman from Indigo – Indigo Connected

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Susanna Freedman from Brand Insiders gives her insights into brands for our #IndigoConnected campaign. #IndigoConnected is our latest campaign to highlight what a good communications company can do to benefit…

Brand: Interview with Elaine McKean from Indigo – Indigo Connected

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Indigo’s Managing Director, Elaine McKean talks about brands, communications and reputation for #IndigoConnected. #IndigoConnected is our latest campaign to highlight what a good communications company can do to benefit your…

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Grappling with evidence in public affairs – Indigo Connected

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Back in early 2016, during a hustings event Indigo organised to push for improved children’s hospice care funding, we knew we had the speakers hooked when one opened with, “Usually…

Faster News Cycles – Indigo Connected

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The concept of 24 hours news has been with us for a time and its implications for building, managing and protecting reputations is immense. How long do you have to…

Fake News and Ethical PR – Indigo Connected

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Long before social media, Winston Churchill once said that “a lie can be spread halfway around the world before the truth has had a chance to get its pants on”….

Social Media for Businesses – Indigo Connected

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Social media can be a powerful tool in getting the key messages of your organisation out to existing and prospective customers. For Indigo Connected, we’ve created some infographics to highlight…

Talking Technology with Design33 – Indigo Connected

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Indigo works closely with WordPress web designers Design33. Ross Steedman and Jason Murray are enthusiastic podcasters and we asked them to create a series of tracks for Indigo Connected, to…

Community Engagement and Technology – Indigo Connected

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Ping. A notification ticks in. Ping. And then another. Today, we are always connected, wherever we go. The internet and technologies that link us to it make it possible to…

Best Bar None Scotland Case Study

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Case Study: The Benefits of a Positive Social Media Campaign   Objectives Best Bar None (BBN) Scotland provides the licensed trade with training and resources to help keep the night…

Be Engaging: The Dos & Don’ts of Social Media – Indigo Connected

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With over 30,000 posts being made every second of the day on social media sites around the world, the eternal question for organisations is how to get your handful of…

Indigo Connected: Megan Hughes

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Social media in less than 280 characters? We interviewed Megan Hughes of Accenture for the answers. You first started working with social media almost ten years ago. What did the…

Introduction to Indigo Connected

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Indigo’s focus is distinctly on reputation and how to build, manage and protect that reputation. We do this using a combination of PR and public affairs expertise and in our…