What we do
Everyone has their own definition on what constitutes a crisis. Indigo's is anything that impacts on a client's ability to do business and may go as far as to damage their reputation in the long term.
At such a time, you need to focus on the job of managing the situation. However, no business can afford to take its eye off the communications' ball and ignore the media, the local community or even its clients or customers.
That's when Indigo can step in to provide full assistance to manage the communications elements of the crisis or to supplement your in-house team's knowledge. We have a track record in working with both the private and public sectors to protect their reputations at such a time.
But we're also here to work with you to ensure that, where possible, you are preapred to handle your communications effectively and efficiently if a crisis hits. Most businesses are alive to the need to have business continuity plans but do you have a crisis communications plan to run in parallel? Indigo can help put that in place by developing a plan and all the support material for your staff.
And if you already have all of that in place - have you tested whether your plan actually works? If not, let us create scenarios to test and assess whether it will work in the event of a crisis or disaster. Better safe than sorry.
Crisis Management